The largest button on a modern browser is the back button. Trips to the web are short. Enter a search, get a result, click back, then try again. This feels backwards (forgive the pun!). What if there was a better forward button? One that helps you understand a topic better or find alternative solutions to a problem you’re solving? What if web browsers were immediately useful instead of demanding input when you launched them? Browsers could do so much more, through a better understanding of your behavior and by using the experience of people at human-scale to give you content that enriches your life, regardless of whom you know or where you live.